Championing A Culture of Care

Championing A Culture of Care




28 Jul 2022

Here at ID21, we are committed to creating a respectful, safe and inclusive workplace. We believe that our values define our organisation and drive our success. They make us who we are, and they manifest in everything that we do. One of these values, “People First”, motivates us to improve the well-being of others and create a positive outcome and impact in everything that we undertake as a team.

Driven by this commitment, our workplace wellness programme, titled “Wellness at Work”, was launched in early 2022 with the aim of achieving the following three objectives:

a) To help our people stay mentally resilient through the transition into the future of work while navigating the impact of the ongoing pandemic;

b) To foster a sense of belonging to the company; and

c) To improve productivity and allow our people to bring their best self to work.

Here are some initiatives that we have introduced under our corporate wellness programme – illustrating how acceptance, respect and empathy are embedded in our organisational culture to drive positive mental well-being outcomes.

Fostering Teamwork

Championing A Culture of Care ID21

Working from home during the pandemic did not hinder our efforts to connect with each other and build great relationships across the team. We have held office trivia quizzes, lucky draws, and even invited musically-inclined colleagues to perform live music during our virtual team-building sessions.

To encourage our employees to remain active and buffer some of the negative health impact of the COVID-19 pandemic, we regularly organise outdoor recreational activities while adhering to prevailing safe management measures, from after-work leisure runs around the Marina Bay precinct to soccer and yoga sessions for interested staff.

Giving Back and Doing Good

ID21 The Red Pencil Singapore Creative Conversations

In line with ID21’s goal to positively impact lives, we had the opportunity to give back to the community by contributing our expertise, time and effort through meaningful partnerships with non-profit organisations like Care Corner Singapore and The Red Pencil (Singapore).

We involve our employees in volunteer work, such as donating furniture recovered from our office reinstatement projects to Care Corner Singapore, an organisation that promotes the well-being of individuals and families in the community through social and healthcare services.

In 2021, we provided pro-bono design and consultancy services for The Red Pencil’s new Creative Arts Therapy Centre in Redhill. The organisation works with schools, foster homes, family service centres and health-related associations to introduce creative arts therapy to children and low-income families in Singapore. We also rallied the support of our vendors for sponsorships and discounted rates for the build materials.

Expressing Appreciation and Promoting Inclusivity

Championing A Culture of Care ID21

To coincide with Labour Day, the month of May is our designated “Appreciation Month”, and it involves the setting up of a “Gratitude Corner” at the office. The aim is to encourage ID21 employees to recognise the impact that their colleagues have made at work and to the lives of those around them.

During the year-end period, we delivered cookies to employees who were working from home and supervising their children’s revision for the Primary School Leaving Examination (PSLE) concurrently. We also recognise and celebrate our female colleagues on International Women’s Day every year through the distribution of gifts such as tea blends and potted plants, which in turn encourages them to practice self-care.

Our general workers are not forgotten either. In the spirit of Christmas, we invited them to our corporate office for a photo-taking session, and digitally framed them with Christmas-themed borders for them to easily share with their loved ones back home. Takeaway chicken briyani lunch sets were also distributed to them before they left for the work site for the day.

Through the abovementioned initiatives, the ID21 staff enjoyed greater autonomy at work, formed closer bonds with each other, and felt more appreciated. In July 2022, the company received a certificate of commendation from The Workplace Safety and Health (WSH) Council Singapore in recognition of our mental well-being practices and efforts towards being an employer of choice We will continue to champion a culture of care and acceptance through initiatives that foster greater autonomy, flexibility and productivity among our employees.